Qing X Yang, Dissertation Advisor/Co-Advisor James Robert Connor, Committee Member Christopher Collins, Committee Member Paul Joseph Eslinger, Committee Member Qing X Yang, Committee Chair/Co-Chair
David Allen Cranage, Dissertation Advisor/Co-Advisor David Allen Cranage, Committee Chair/Co-Chair Carolyn U Lambert, Committee Member Daniel John Mount, Committee Member S. Shyam Sundar, Committee Member
Edward James Green, Dissertation Advisor/Co-Advisor Edward James Green, Committee Chair/Co-Chair Kalyan Chatterjee, Committee Member Tymofiy Mylovanov, Committee Member Stephen George Simpson, Committee Member
Towards Understanding Consumer Processing of Online Negative-Word-of-Mouth Communication: The Roles of Opinion Consensus and Organizational Response Strategies
David Allen Cranage, Dissertation Advisor/Co-Advisor David Allen Cranage, Committee Chair/Co-Chair Anna S Mattila, Committee Member Breffni M Noone, Committee Member Deborah Lee Kerstetter, Committee Member
Zuleima T Karpyn, Dissertation Advisor/Co-Advisor Zuleima T Karpyn, Committee Chair/Co-Chair Turgay Ertekin, Committee Member Derek Elsworth, Committee Member Yilin Wang, Committee Member Kamini Singha, Committee Member
David Scott Gilmour, Committee Chair/Co-Chair Benjamin Franklin Pugh, Committee Member Joseph C. Reese, Committee Member B Tracy Nixon, Committee Member Pamela Hankey Giblin, Committee Member Andrew Thomas Henderson, Committee Member Richard John Frisque, Committee Member
Joseph Lawrence Rose, Committee Chair/Co-Chair Bernhard R Tittmann, Committee Member Eduard E Ventsel, Committee Member Albert Eliot Segall, Committee Member Sunil K Sinha, Committee Member