Towards Understanding Consumer Processing of Online Negative-Word-of-Mouth Communication: The Roles of Opinion Consensus and Organizational Response Strategies
David Allen Cranage, Dissertation Advisor/Co-Advisor David Allen Cranage, Committee Chair/Co-Chair Anna S Mattila, Committee Member Breffni M Noone, Committee Member Deborah Lee Kerstetter, Committee Member
Zuleima T Karpyn, Dissertation Advisor/Co-Advisor Zuleima T Karpyn, Committee Chair/Co-Chair Turgay Ertekin, Committee Member Derek Elsworth, Committee Member Yilin Wang, Committee Member Kamini Singha, Committee Member
Christopher Charles Norbury, Dissertation Advisor/Co-Advisor Shao Cong Sun, Committee Chair/Co-Chair Christopher Charles Norbury, Committee Chair/Co-Chair Robert Harold Bonneau, Committee Member Edward Joseph Gunther, Committee Member Barbara Miller, Committee Member
Fred Michael Schied, Dissertation Advisor/Co-Advisor Fred Michael Schied, Committee Chair/Co-Chair Gary Kuhne, Committee Member Alison Alene Carr Chellman, Committee Member Leland Luther Glenna, Committee Member
Christine M Thompson, Dissertation Advisor/Co-Advisor Christine M Thompson, Committee Chair/Co-Chair Yvonne Madelaine Gaudelius, Committee Member Charles Richard Garoian, Committee Member Jacqueline J A Reid Walsh, Committee Member
Karl Maxim Newell, Dissertation Advisor/Co-Advisor Karl Maxim Newell, Committee Chair/Co-Chair John Henry Challis, Committee Member Rick Owen Gilmore, Committee Member Cynthia Bartok, Committee Member
Dr Zi Kui Liu, Dissertation Advisor/Co-Advisor Zi Kui Liu, Committee Chair/Co-Chair Long Qing Chen, Committee Member Clive A Randall, Committee Member Jorge Osvaldo Sofo, Committee Member