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Author:

Kwon, Eunjin

Title:

Choosing Where To Eat Versus What To Eat: the Effects Of Choice Order And Construal Level

Graduate Program:

Hotel, Restaurant, and Institutional Management

Keywords:

choice
construal level
consumer behavior
restaurant
menu

File:

Download Kwon_Dissertation_Final_4_18.pdf

Committee Members:

Anna S Mattila, Dissertation Advisor/Co-Advisor
Anna S Mattila, Committee Chair/Co-Chair
Hubert Van Hoof, Committee Member
Michael J Tews Jr., Committee Member
Deborah Lee Kerstetter, Committee Member
Karen Page Winterich, Committee Member

Author:

Fan, Alei

Title:

Touch vs. Tech in Service Encounters

Graduate Program:

Hotel, Restaurant, and Institutional Management

Keywords:

Service encounter management
consumer behaviour
service technology
customer-company relationship
service guarantee

File:

Download PhD_Dissertation_-_Alei_Fan.pdf

Committee Members:

Anna S Mattila, Dissertation Advisor/Co-Advisor
Anna S Mattila, Committee Chair/Co-Chair
Hubert Van Hoof, Committee Member
David Allen Cranage, Committee Member
Lisa Elizabeth Bolton, Committee Member

Author:

Liu, Qing

Title:

Advertising painful yet pleasurable experiences: The interaction of hedonic frame and regulatory focus

Graduate Program:

Hotel, Restaurant, and Institutional Management

Keywords:

Hospitality Management
Marketing
Advertising
Consumer Behavior
Regulatory Focus
Hedonic Consumption

File:

Download Liu_Dissertation.pdf

Committee Members:

Anna S Mattila, Dissertation Advisor/Co-Advisor
Anna S Mattila, Committee Chair/Co-Chair
Hubert Van Hoof, Committee Member
David Allen Cranage, Committee Member
Lisa Elizabeth Bolton, Committee Member

Author:

Da Motta, Victor Eduardo

Title:

ACCESS TO CAPITAL OF SMALL AND MEDIUM-SIZED ENTERPRISES IN THE BRAZILIAN SERVICE SECTOR

Graduate Program:

Hotel, Restaurant, and Institutional Management

Keywords:

Access to Capital
Lending Technologies
Small and Medium-Sized Enterprises
Hospitality Industry
Brazil

File:

Download Dissertation_Final_Updated.pdf

Committee Members:

Amit Sharma, Dissertation Advisor/Co-Advisor
Amit Sharma, Committee Chair/Co-Chair
Hubert Van Hoof, Committee Member
Seoki Lee, Committee Member
Theodore Roberts Alter, Outside Member
Matthew Logan Reimherr, Special Member

Author:

Sun, Kyung-A

Title:

FRANCHISING AND THE DYNAMICS OF COMPETITION IN THE SERVICE INDUSTRY

Graduate Program:

Hotel, Restaurant, and Institutional Management

Keywords:

franchising
competition
service industry
hospitality industry

File:

Download K.-A._Sun_Dissertation_submit_reviewed.pdf

Committee Members:

Seoki Lee, Dissertation Advisor/Co-Advisor
Seoki Lee, Committee Chair/Co-Chair
Hubert Van Hoof, Committee Member
Amit Sharma, Committee Member
Wenpin Tsai, Outside Member