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Results for: Keyword global warming Keyword message development Keyword emotion Keyword focus groups Keyword persuasive hope theory Author Last Name Chadwick Year 2010

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1. PERSUASIVE HOPE THEORY AND HOPE APPEALS IN MESSAGES ABOUT CLIMATE CHANGE MITIGATION AND SEASONAL INFLUENZA PREVENTION

Open Access

Author:

Chadwick, Amy Elaine

Title:

PERSUASIVE HOPE THEORY AND HOPE APPEALS IN MESSAGES ABOUT CLIMATE CHANGE MITIGATION AND SEASONAL INFLUENZA PREVENTION

Graduate Program:

Communication Arts and Sciences

Keywords:

theory development
affect
hope
flu
seasonal influenza
global warming
climate change
message development
environmental communication
health communication
social influence
message design
persuasion
emotion
persuasive hope theory
focus groups
online survey
college students

File:

Open Chadwick_-_Dissertation_Final.pdf

Committee Members:

Roxanne Louise Parrott, Dissertation Advisor
Roxanne Louise Parrott, Committee Chair
Michael L Hecht, Committee Member
James Hogan, Committee Member
Brenton Yarnal, Committee Member

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1. PERSUASIVE HOPE THEORY AND HOPE APPEALS IN MESSAGES ABOUT CLIMATE CHANGE MITIGATION AND SEASONAL INFLUENZA PREVENTION