1. Can Customization of Privacy Settings Promote Persuasiveness of Personalized Recommendation Agents? Open Access Author: Zhang, Bo Title: Can Customization of Privacy Settings Promote Persuasiveness of Personalized Recommendation Agents? Graduate Program: Mass Communications Keywords: privacycustomizationpersonalizationrecommender systemonline experiment File: Download Dissertation_BoZhang_Final.pdf Committee Members: S. Shyam Sundar, Dissertation Advisor/Co-AdvisorMary Beth Oliver, Committee MemberMichael Grant Schmierbach, Committee MemberHeng Xu, Special Member