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1. PERSUASIVE HOPE THEORY AND HOPE APPEALS IN MESSAGES ABOUT CLIMATE CHANGE MITIGATION AND SEASONAL INFLUENZA PREVENTION

open_access
Open Access
Author:
Chadwick, Amy Elaine
Title:
PERSUASIVE HOPE THEORY AND HOPE APPEALS IN MESSAGES ABOUT CLIMATE CHANGE MITIGATION AND SEASONAL INFLUENZA PREVENTION
Graduate Program:
Communication Arts and Sciences
Keywords:
theory development
affect
hope
flu
seasonal influenza
global warming
climate change
message development
environmental communication
health communication
social influence
message design
persuasion
emotion
persuasive hope theory
focus groups
online survey
college students
File:
Download Chadwick_-_Dissertation_Final.pdf
Committee Members:
Roxanne Louise Parrott, Dissertation Advisor/Co-Advisor
Roxanne Louise Parrott, Committee Chair/Co-Chair
Michael L Hecht, Committee Member
James Hogan, Committee Member
Brenton Yarnal, Committee Member