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Author:

Hardy, Sharde Ardelle

Title:

The Effects of Message Evidence Type and Visual Representation on Cognitive and Affective Responses

Graduate Program:

Media Studies

Keywords:

message evidence
statistical
narrative
vividness
affect
transportation
cognition
credibility
involvement
persuasion

File:

Download Sharde_Hardy_Final_Thesis.pdf

Committee Members:

Michel M Haigh, Thesis Advisor/Co-Advisor
Michel M Haigh, Thesis Advisor/Co-Advisor