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Start Over Graduate Program Information Sciences and Technology Year 2010 Committee Member Lynette Marie Yarger Committee Member Bernard James Jansen

Open Access

Author:: Zhang, Mimi
Title:: Brands all a Twitter: The influences of Twitter on brands and consumers
Graduate Program:: Information Sciences and Technology
Keywords:: online word-of-mouth
tweet analysis
social media
Twitter
File:: Download MimiZhangDissertationFile.pdf
Committee Members:: Bernard James Jansen, Dissertation Advisor/Co-Advisor
Bernard James Jansen, Committee Chair/Co-Chair
Lynette Marie Yarger, Committee Member
Shawn Clark, Committee Member
James Landis Rosenberger, Committee Member
Abdur Chowdhury, Committee Member

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