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Author:

Braddock, Kurt Howard

Title:

Fighting Words: The Persuasive Effect of Online Extremist Narratives on the Radicalization Process

Graduate Program:

Communication Arts and Sciences

Keywords:

Persuasion
Terrorism
Radicalization
Narratives

File:

Download Braddock_Dissertation__2012_.pdf

Committee Members:

James Dillard, Dissertation Advisor/Co-Advisor
James Hogan, Committee Member
S. Shyam Sundar, Committee Member
John Horgan, Committee Member

Author:

Oh, Jeeyun

Title:

Visualizing, Thinking, and Feeling through Interactivity: Effects of Interactivity on User Engagement, Attitudes, and Beliefs toward Anti-smoking Messages

Graduate Program:

Mass Communications

Keywords:

Interactivity
Interactivity Effects Model
Persuasion
Dual Process Model
User Engagement
Attitudes
Involvement
HCI

File:

Download Jeeyun_Oh_Dissertation_College_of_Communications_v2.pdf

Committee Members:

S. Shyam Sundar, Dissertation Advisor/Co-Advisor
Mary Beth Oliver, Committee Member
Michael Grant Schmierbach, Committee Member
James Dillard, Committee Member

Author:

Kang, Hyunjin

Title:

Am I more easily convinced when I am the source? The effect of customization on message processing

Graduate Program:

Media Studies

Keywords:

Customization
Persuasion
Message processing
Dual process model

File:

Download Dissertation_kang_FINAL.pdf

Committee Members:

S. Shyam Sundar, Dissertation Advisor/Co-Advisor
S. Shyam Sundar, Committee Chair/Co-Chair
Fuyuan Shen, Committee Member
George Anghelcev, Committee Member
James Dillard, Committee Member

Author:

Yang, Chun

Title:

THE IMPACT OF DISGUST ON THREAT APPEALS: ENHANCEMENT OR ATTENUATION OF PERSUASION?

Graduate Program:

Mass Communications

Keywords:

Threat appeal
Disgust
Fear
Persuasion

File:

Download Yang__Chun_dissertation_for_eTD.pdf

Committee Members:

Mary Beth Oliver, Dissertation Advisor/Co-Advisor
Mary Beth Oliver, Committee Chair/Co-Chair
Fuyuan Shen, Committee Member
S. Shyam Sundar, Committee Member
James Dillard, Outside Member

Author:

Marriott, Robert Windsor

Title:

SWEET TALK: A SURVEY OF PERSUASIVE MESSAGING FROM TEN SUGAR-SWEETENED BEVERAGE TAXATION REFERENDA

Graduate Program:

Communication Arts and Sciences

Keywords:

Communication
Referendum
Persuasion
Campaign
Sugar Tax

File:

Download Robert_Marriott_thesis_2017.pdf

Committee Members:

James Dillard, Thesis Advisor/Co-Advisor
Rachel Annette Smith, Committee Member
John W Gastil, Committee Member