1. German in Every Particular? From Historic Settlement to Theme Towns: Examples of “Little Germanies” in America. Open Access Author: Lehmann, Dirk Title: German in Every Particular? From Historic Settlement to Theme Towns: Examples of “Little Germanies” in America. Graduate Program: German Keywords: heritage tourismtheme townstourismhistoric settlementsGerman immigrationLeavenworth WashingtonFrankenmuth MichiganHelen GeorgiaHermann MissouriGerman settlementGermanwineLutheran missionaries File: Download thesis_final_draft.pdf Committee Members: Francis Gerard Gentry, Committee Chair/Co-ChairA Gregg Roeber, Committee MemberBarry Richard Page Jr., Committee MemberWilliam Pencak, Committee MemberDaniel Leonhard Purdy, Committee Member
2. Developing Wine Marketing Strategies for the Mid-atlantic Region Open Access Author: Miller, Abigail Lauren Title: Developing Wine Marketing Strategies for the Mid-atlantic Region Graduate Program: Horticulture Keywords: wine marketingwineMid-Atlanticsocial networkingmarketingconsumer preferenceswinerieswinery tasting rooms File: Download Developing_Wine_Marketing_Strategies_for_the_Mid-Atantic_Region.pdf Committee Members: Kathleen Marie Kelley, Thesis Advisor/Co-Advisor
3. AN ASSESSMENT OF WINERY TASTING ROOM MARKETING STRATEGIES BASED ON MID-ATLANTIC (NEW JERSEY, NEW YORK, AND PENNSYLVANIA) CONSUMER SURVEYS Open Access Author: Zelinskie, Jennifer Ludmila Title: AN ASSESSMENT OF WINERY TASTING ROOM MARKETING STRATEGIES BASED ON MID-ATLANTIC (NEW JERSEY, NEW YORK, AND PENNSYLVANIA) CONSUMER SURVEYS Graduate Program: Horticulture Keywords: winewine marketingmid-atlantic winenew jersey winepennsylvania winenew york winewinery tasting room marketingwine marketing strategieswine consumer surveys File: Download ZelinskieJen_MSThesis_2017.pdf Committee Members: Dr. Kathy Kelley, Thesis Advisor/Co-AdvisorDr. Michela Centinari, Committee MemberDenise Michelle Gardner, Committee Member
4. CONTROLS ON GRAPEVINE VIGOR: DECOUPLING GROUNDCOVER COMPETITION AND ROOTSTOCK VIGOR Open Access Author: Fleishman, Suzanne Title: CONTROLS ON GRAPEVINE VIGOR: DECOUPLING GROUNDCOVER COMPETITION AND ROOTSTOCK VIGOR Graduate Program: Horticulture Keywords: grapevinewinegroundcovercover cropfescueVitiscompetitiongrowthrootnutrientwater File: Download SuzanneMFleishman_MSHorticulture_Thesis.pdf Committee Members: Michela Centinari, Thesis Advisor/Co-AdvisorDavid Eissenstat, Thesis Advisor/Co-AdvisorKathleen Marie Brown, Committee Member
5. The Influence of the COVID-19 Pandemic on Wine Consumer Behavior in the Mid-Atlantic U.S. Region Open Access Author: Reed, Bridget Title: The Influence of the COVID-19 Pandemic on Wine Consumer Behavior in the Mid-Atlantic U.S. Region Graduate Program: Food Science Keywords: winePennsylvaniaPennsylvania wineCOVID-19pandemicCOVID-19 pandemicconsumer ethnocentrism File: Download Bridget_Reed_Thesis.V3.pdf Committee Members: John Hayes, Thesis Advisor/Co-AdvisorHelene Hopfer, Committee MemberRobert Roberts, Program Head/ChairSarah Kirkmeyer, Committee Member