1. Talking about Sugar-Sweetened Beverages: Investigating the Role of Campaign-Induced Interpersonal Communication in Obesity Prevention Open Access Author: Li, Shu Title: Talking about Sugar-Sweetened Beverages: Investigating the Role of Campaign-Induced Interpersonal Communication in Obesity Prevention Graduate Program: Communication Arts and Sciences Keywords: health campaignscampaign-induced interpersonal communicationsugar-sweetened beveragesobesity preventioncoding schemediscussion prompttalk turnsturn sequencesdyadic interactionhealth campaignscampaign-induced interpersonal communicationsugar-sweetened beveragesobesity preventioncoding schemediscussion prompttalk turnsturn sequencesdyadic interaction File: Download Shu_Li_Dissertation_08_09_2022.pdf Committee Members: Jessica Myrick, Outside Field MemberJames Dillard, Chair & Dissertation AdvisorRachel Smith, Major Field MemberAndrew High, Professor in Charge/Director of Graduate StudiesJennifer Williams, Outside Unit MemberDenise Solomon, Major Field Member
2. The Impact of Character–Audience Similarity on Persuasion Open Access Author: Li, Yingke Title: The Impact of Character–Audience Similarity on Persuasion Graduate Program: Communication Arts and Sciences (MA) Keywords: matching principledemographic similaritysocial identity theoryrelational demography theorypersuasive effectivenesssugar-sweetened beverages File: Download Li-Thesis.pdf Committee Members: James Dillard, Thesis Advisor/Co-AdvisorFuyuan Shen, Committee MemberKirt Wilson, Program Head/ChairLijiang Shen, Committee Member