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Author:

Fraustino, Julia Daisy

Title:

Corporate Ability or Social Responsibility? A Quantitative Content Analysis of Fortune 500 Companies' Message Strategies and Consumer Responses on Facebook

Graduate Program:

Media Studies

Keywords:

public relations
corporate social responsibility
message strategies
Facebook
content analysis
Fortune 500

File:

Download Fraustino_Julia_Daisy_M_A__Thesis_FINAL.pdf

Committee Members:

Colleen Connolly Ahern, Thesis Advisor/Co-Advisor

Author:

Walden, Justin Andrew

Title:

A Networked Work-life: A Study of Employee Use of Intranet Media and Organizational Communication

Graduate Program:

Mass Communications

Keywords:

Interactive technology
social media
intranets
organizational communication
public relations

File:

Download Walden_diss_FINAL.pdf

Committee Members:

Denise Sevick Bortree, Dissertation Advisor/Co-Advisor
Anne M Hoag, Committee Chair/Co-Chair
S. Shyam Sundar, Committee Member
Dennis Stephen Gouran, Special Member

Author:

Formentin, Melanie Jane

Title:

The big assist: Exploring professional sport and nonprofit relationships through CSR and Ethics of Care

Graduate Program:

Mass Communications

Keywords:

public relations
corporate social responsibility
sport communication
ethics of care

File:

Download FitzwilliamFinal.pdf

Committee Members:

Denise Sevick Bortree, Dissertation Advisor/Co-Advisor
Denise Sevick Bortree, Committee Chair/Co-Chair
Colleen Connolly Ahern, Committee Member
Francis Erin Dardis, Committee Member
Patrick Robert Parsons, Special Member

Author:

Overton, Holly K

Title:

Defining Publics Through Csr Communication: Testing an Integrated Theoretical Model for Examining the Impact of Companies’ Environmental Responsibility Messaging Strategies on Attitudes and Behavioral Intentions

Graduate Program:

Mass Communications

Keywords:

corporate social responsibility communication
environmental responsibility
situational theory of publics
public relations

File:

Download Dissertation_Ott_FINAL.pdf

Committee Members:

Denise Sevick Bortree, Dissertation Advisor/Co-Advisor
Denise Sevick Bortree, Committee Chair/Co-Chair
Lee Ahern, Committee Member
Francis Erin Dardis, Committee Member
Kurt David Johnson, Committee Member

Author:

Flores, Juan Carlos

Title:

A STRATEGY OF POWER RELATIONS FOR RACIALLY DIVERSE PUBLIC RELATIONS PRACTITIONERS

Graduate Program:

Media Studies

Keywords:

diverse
diversity
business
public relations
organization
organizational power dynamics
power dynamics
power
power relations
mentors
race
minority groups
dominant groups

File:

Download Flores__Juan_-_Master_s_Thesis.pdf

Committee Members:

Denise Bortree, Thesis Advisor/Co-Advisor
Michel Haigh, Committee Member
Matt McAlister, Committee Member

Author:

Robbins, Heather

Title:

Analyzing Effective Predictors of Scientists' Continued Public Science Communication Media Engagement

Graduate Program:

Media Studies

Keywords:

public communication
university faculty researchers
media
media engagement
science communication
theory of planned behavior
dialogic communication
two-way communication
public outreach
faculty promotion
professional benefits
media writing
science media writing
public relations
predictors of communication
tenure

File:

Download Heather_Robbins_THESIS.pdf

Committee Members:

Denise Sevick Bortree, Thesis Advisor/Co-Advisor
Lee A Ahern, Committee Member
Stephanie Madden, Committee Member
Matthew Paul Mcallister, Program Head/Chair

Author:

Lepore, Judith A

Title:

Civilizing the Unruly Masses: The Impact of Edward L. Bernays's Invisible Governance on American Democracy

Graduate Program:

American Studies

Keywords:

Edward Bernays
public relations
democracy
engineering of consent
masses
Sigmund Freud
politics
American Studies
mass manipulation
propaganda
Progressive Era

File:

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Committee Members:

Charles Kupfer, Chair & Major Field Represnt
Gina Brelsford, Committee Member & Related Areas Repres
Simon Bronner, Committee Member & Major Field Represnt
John Haddad, Committee Member & Major Field Represnt
John Haddad, Professor in Charge/Director of Graduate Studies