Keyword: persuasion - Blacklight Search Results

Open Access

Author:: Chadwick, Amy Elaine
Title:: PERSUASIVE HOPE THEORY AND HOPE APPEALS IN MESSAGES ABOUT CLIMATE CHANGE MITIGATION AND SEASONAL INFLUENZA PREVENTION
Graduate Program:: Communication Arts and Sciences
Keywords:: theory development
affect
hope
flu
seasonal influenza
global warming
climate change
message development
environmental communication
health communication
social influence
message design
persuasion
emotion
persuasive hope theory
focus groups
online survey
college students
File:: Download Chadwick_-_Dissertation_Final.pdf
Committee Members:: Roxanne Louise Parrott, Dissertation Advisor/Co-Advisor
Roxanne Louise Parrott, Committee Chair/Co-Chair
Michael L Hecht, Committee Member
James Hogan, Committee Member
Brenton Yarnal, Committee Member

Open Access

Author:: Hardy, Sharde Ardelle
Title:: The Effects of Message Evidence Type and Visual Representation on Cognitive and Affective Responses
Graduate Program:: Media Studies
Keywords:: message evidence
statistical
narrative
vividness
affect
transportation
cognition
credibility
involvement
persuasion
File:: Download Sharde_Hardy_Final_Thesis.pdf
Committee Members:: Michel M Haigh, Thesis Advisor/Co-Advisor
Michel M Haigh, Thesis Advisor/Co-Advisor

Open Access

Author:: Yi, Sunghwan
Title:: MESSAGE FRAMING AND PERSUASION: THE ROLE OF CONSUMERS’ MOTIVATIONS IN PROCESSING FRAMED MESSAGES
Graduate Program:: Business Administration
Keywords:: message framing
motivation
persuasion
information processing
File:: Download thesis.yi.pdf
Committee Members:: Johann Baumgartner, Committee Chair/Co-Chair
William T Ross, Committee Member
Margaret Grace Meloy, Committee Member
Karen Gasper, Committee Member

Open Access

Author:: Ruiz, Jessica
Title:: Assessing the persuasive effects of temporal distance and social distance on intentions to volunteer
Graduate Program:: Media Studies
Keywords:: psychological distance
social distance
temporal distance
persuasion
construal level theory
advertising
File:: Download Ruiz_-_Thesis.pdf
Committee Members:: Fuyuan Shen, Thesis Advisor/Co-Advisor
Lee Ahern, Thesis Advisor/Co-Advisor
Francis Erin Dardis, Thesis Advisor/Co-Advisor

Open Access

Author:: Seo, Ki Won
Title:: Persuasion and Message-style: How Element Creates Amplification and Attenuation
Graduate Program:: Communication Arts and Sciences
Keywords:: persuasion
message style
message framing
visual image
emotion
File:: Download KiwonSeoDissertation.pdf
Committee Members:: James Dillard, Dissertation Advisor/Co-Advisor
Denise Haunani Solomon, Committee Member
Fuyuan Shen, Committee Member
Mary Beth Oliver, Committee Member

Open Access

Author:: Weible, Jennifer Lynn
Title:: Student use of Web 2.0 tools to support argumentation in a high school science classroom
Graduate Program:: Learning, Design, and Technology
Keywords:: Web 2.0 tools
science education
argumentation
technology
science practices
CSCL
sensemaking
articulating
persuasion
File:: Download Weible_Diss_Webtools_for_Supporting_Argumentation.pdf
Committee Members:: Heather A Zimmerman, Dissertation Advisor/Co-Advisor
Heather A Zimmerman, Committee Chair/Co-Chair
Susan Mary Land, Committee Member
Priya Sharma, Committee Member
Scott P Mcdonald, Committee Member

Open Access

Open Access

Author:: Sherrick, Brett Isaac
Title:: Immersive Mediation: The Roles of Flow and Narrative Engagement in a Persuasive Health Game
Graduate Program:: Mass Communications
Keywords:: video games
persuasion
flow
narrative engagement
File:: Download Bretts_Dissertation__4.7_.pdf
Committee Members:: Francis Erin Dardis, Dissertation Advisor/Co-Advisor
Francis Erin Dardis, Committee Chair/Co-Chair
Michael Grant Schmierbach, Committee Member
Richard Denny Taylor, Committee Member
James Dillard, Committee Member

Open Access

Author:: Wang, Ruoxu
Title:: READING NEWS ON SMARTPHONES: HOW DO MOOD, MODALITY INTERACTIVITY, AND NEWS STORY LENGTH INFLUENCE USER ENGAGEMENT?
Graduate Program:: Mass Communications
Keywords:: smartphone news reading
mood
modality interactivity
news story length
user engagment
persuasion
user experience
human computer interaction
File:: Download Wang_Dissertation_Final.pdf
Committee Members:: Michel M. Haigh, Dissertation Advisor/Co-Advisor
Fuyuan Shen, Committee Member
Mary Beth Oliver, Committee Member
James Dillard, Outside Member
Michel M. Haigh, Committee Chair/Co-Chair

Open Access

Author:: Ha, Yerheen
Title:: Exploring the disproportionate persuasive impact of melodrama on hostile (vs. favorable) audiences
Graduate Program:: Communication Arts and Sciences
Keywords:: persuasion
narrative
narrative processing
hostile audiences
melodrama
resistance
File:: Download Yerheen_Ha_Dissertation.pdf
Committee Members:: James P. Dillard, Dissertation Advisor/Co-Advisor
James P. Dillard, Committee Chair/Co-Chair
Denise H. Solomon, Committee Member
Lijiang Shen, Committee Member
Mary Beth Oliver, Outside Member

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