1. Assessing the "myth of the Ethical Consumer": Demand for "living Wage" Apparel in the Penn State Bookstore Open Access Author: Ogden, Justin Mark Title: Assessing the "myth of the Ethical Consumer": Demand for "living Wage" Apparel in the Penn State Bookstore Graduate Program: Industrial Relations and Human Resources Keywords: ethical consumerismfair tradeAlta Gracialiving wageglobalizationconsumer behaviormarketingadvertising File: Download Ogden_Justin_Assessing_the_Myth_of_the_Ethical_Consumer.pdf Committee Members: Mark Sebastian Anner, Thesis Advisor/Co-AdvisorXiangmin Liu, Thesis Advisor/Co-AdvisorLisa Elizabeth Bolton, Thesis Advisor/Co-Advisor