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Author:

Yan, Changmin

Title:

Toward an Understanding of the Emotive Structure and Motivational Systems and Their Influence on the Processing of Strategic Health Messages

Graduate Program:

Mass Communications

Keywords:

Motivation
Mood
Emotion
Affect
Frames
Framing
Persuation
Health

File:

Download Changmin_Yan_Dissertation.PDF

Committee Members:

Fuyuan Shen, Committee Chair/Co-Chair
Mary Beth Oliver, Committee Member
S. Shyam Sundar, Committee Member
James Dillard, Committee Member