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Author:

Ha, Yerheen

Title:

Exploring the disproportionate persuasive impact of melodrama on hostile (vs. favorable) audiences

Graduate Program:

Communication Arts and Sciences

Keywords:

persuasion
narrative
narrative processing
hostile audiences
melodrama
resistance

File:

Download Yerheen_Ha_Dissertation.pdf

Committee Members:

James P. Dillard, Dissertation Advisor/Co-Advisor
James P. Dillard, Committee Chair/Co-Chair
Denise H. Solomon, Committee Member
Lijiang Shen, Committee Member
Mary Beth Oliver, Outside Member