1. User Experience Of Mobile Interactivity: how Do Mobile Websites Affect Attitudes and Relational Outcomes? Open Access Author: Dou, Xue Title: User Experience Of Mobile Interactivity: how Do Mobile Websites Affect Attitudes and Relational Outcomes? Graduate Program: Mass Communications Keywords: Mobile phoneInteractivityMobile websitePublic relationsMedia effects File: Download Xue_Dou_Dissertation_Final.pdf Committee Members: S. Shyam Sundar, Dissertation Advisor/Co-AdvisorS. Shyam Sundar, Committee Chair/Co-ChairFuyuan Shen, Committee MemberMarcia W Distaso, Committee MemberErika S Poole, Committee Member