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Author:

Wei, Lewen

Title:

Effects of Affective and Cognitive Processing of Exemplar on Initial Attitude Formation and Attitude Stability over Time

Graduate Program:

Mass Communications (PHD)

Keywords:

Exemplification
Cognitive processing
Memory
Emotion
Persuasion

File:

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Committee Members:

Timothy Brick, Outside Unit, Field & Minor Member
Michael Schmierbach, Chair & Dissertation Advisor
Fuyuan Shen, Major Field Member
Jessica Myrick, Major Field Member
Anthony Olorunnisola, Program Head/Chair