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Author:

Go, Eun

Title:

Does message interactivity help or hinder the effects of anthropomorphic online chat agents? Compensation vs. expectation effects in organizational websites

Graduate Program:

Mass Communications

Keywords:

Online chatting agent
compensation effects
expectancy violation effect
visual cue
identity cue
message interactivity

File:

Download Eun_Go_Dissertation_Final_Revised.pdf

Committee Members:

S. Shyam Sundar, Dissertation Advisor/Co-Advisor
S. Shyam Sundar, Committee Chair/Co-Chair
Denise Sevick Bortree, Committee Member
Fuyuan Shen, Committee Member
Edgar Paul Yoder, Committee Member