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Author:

Irani Kermani, Roozbeh

Title:

THREE ESSAYS ON STRUCTURAL STATE- DEPENDENT MARKETING VARIABLES

Graduate Program:

Agricultural, Environmental and Regional Economics

Keywords:

Brand Choice Models
Brand Loyalty
Variety Seeking
mixed multinomial logit
State Dependent Variables
Nonlinear State Dependent Variables
Purchase History
Household Heterogeneity

File:

Download Roozbeh_Irani-Kermani-_Dissertation_Final.pdf

Committee Members:

Edward C. Jaenicke, Dissertation Advisor/Co-Advisor
Edward C. Jaenicke, Committee Chair/Co-Chair
David G. Abler, Committee Member
Yizao Liu, Committee Member
Hans Baumgartner, Outside Member
Anthony Mark Kwasnica, Outside Member