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Author:

Atalay, Ayse Selin

Title:

MORTALITY SALIENCE AND CONSUMER RISK TAKING: STRIVING FOR PERSONAL CONTROL AND SELF-ESTEEM

Graduate Program:

Business Administration

Keywords:

risk taking
need for control
need for self esteem
terror management
risk aversion
consumer decision making
mortality salience

File:

Download ayse_selin_atalay-_thesis-march_2007.pdf

Committee Members:

Johann Baumgartner, Committee Chair/Co-Chair
Margaret Grace Meloy, Committee Chair/Co-Chair
William T Ross, Committee Member
Melvin Michael Mark, Committee Member
Anna S Mattila, Committee Member

Author:

Stadler Blank, Ashley Michelle

Title:

Putting a Price on Participation: The Role of Consumer Costs and Benefits

Graduate Program:

Business Administration

Keywords:

consumer participation
design
production
price fairness
willingness to pay

File:

Download Ashley_Stadler_Blank_Dissertation_Grad_School_Format.pdf

Committee Members:

Lisa Elizabeth Bolton, Dissertation Advisor/Co-Advisor
Johann Baumgartner, Committee Member
Anna S Mattila, Committee Member
Xiaoyue Niu, Committee Member

Author:

Lu, Zhi

Title:

HOW DOES ORGANIZATIONAL POWER AFFECT ORGANIZATION PERCEPTIONS?

Graduate Program:

Business Administration

Keywords:

Organizational Power
Organizational Type
Organization Perceptions

File:

Download Zhi_Lu_dissertation.pdf

Committee Members:

Lisa Elizabeth Bolton, Dissertation Advisor/Co-Advisor
Lisa Elizabeth Bolton, Committee Chair/Co-Chair
Hans Baumgartner, Committee Member
Margaret Grace Meloy, Committee Member
Anna S Mattila, Outside Member
Mosuk Chow, Committee Member